TVC Specifications

Contact for Broadcast Client Service Team (VIP Care Team)

Email: helptv@extremereach.com
Phone: AU -1300 423 787 (Press 1 for VIP Care Team) NZ - 09 281 3664 
Operational Hours: 8:30 am - 8:00 pm (AEST) Monday to Friday.

File Configuration

There are 2 ways to submit a TVC to Extreme Reach.

  1. Continuous file: If you are providing your own clapper board, follow Extreme Reach Continuous File Guidelines (below)
  2. Essence only: Submit TVC video only. Adstream auto-generates and applies clapper board based on ordering metadata. E.g., 30 sec TVC uploaded as 30 sec file, no lead in or out.

Continuous File Guidelines

Clapper Board

Clapper details must include:

  • Key Number
  • Client
  • Product
  • Title
  • Duration
  • Aspect Ratio
  • Production Date
  • Stereo OR Mute Audio
  • OP48/OP59 Compliant (AU only)

Pre & Post Roll

8 seconds of a still image clapper board. Must be completely silent with no audio pop followed by 2 seconds of black. TVC must start at exactly 10 seconds plus 3 seconds of black at the end of the commercial.

  Duration Example timecode
Clapper board 8 sec 00:00:00:00 – 00:00:07:24
Black 1 sec and 24frames 00:00:08:00 – 00:00:09:24
Black w/ 1st Frame Indicator* 1 frame – 00:00:09:24
TVC
(first and last 12 frames must be mute)
30 sec 00:00:10:00 – 00:00:39:24
Black 3 sec 00:00:40:00 – 00:00:42:24

*A small white square must be placed top right-hand corner of active picture in the black frame immediately before first active frame of vision

 

File Specifications (Continuous and Essence only)

Video

  ProRes 422, LT or HQ 1080i/50 Avid DNxHD 1080i/50 XDCAMHD 1080i/50i
Codec ProRes DNxHD 120 8-BIT XDCAMHD 50 PAL (4:2:2)
Container MOV MOV of MXF MXF
Profile 422, LT or HQ 1080i DNxHD SQ 8-bit MPEG-2 422P@HL
Chroma subsample 4:2:2
1080i Upper field
1920×1080
25fps
16:9
Field
Frame size
Frame rate
Aspect ratio
GOP structure     Long/Open GOP
Adobe Presets ProRes 422
ProRes 422
HQ ProRes 422 LT
720
AvidDNxHD XDCAMHD
Click here to download the Extreme Reach Adobe Premiere Pro Pre-sets

Click here to download the instructions for importing Pre-sets for Adobe Premiere Pro

Click here to download the Extreme Reach DaVinci Resolve Pre-sets

Click here to download the instructions for importing Pre-sets for DaVinci Resolve Pre-sets

 

Audio

  ProRes 422 or HQ 1080i/50 Avid DNxHD 1080i/50 XDCAMHD 1080i/50i
Codec PCM (uncompressed)
Sample Rate 48kHz
Bit Rate 16bit (Little Endian)
Channels Stereo

 

File Requirements (Continuous and Essence only)

Video

  HD
TV format HDTV
Aspect ratio 16:9
Title safe 16:9
Video signals Comply with ITU-R BT.709-5 and should not exceed specified limits
Video levels Video levels should not exceed 700mv, or fall below 0mv gamut out of legal safe. Following EBU recommendation Rec.103-2000 will allow a small tolerance, assuming no more than 1% of the active picture is in error.
Luminance Between 1 – 100% (ie between -7mV and 721mV)
RGB levels Between 1 – 100% (ie between -35mV and 735mV)

 

Audio

  HD
ITU-R 1770-3
(OP48/59)
All commercial soundtracks must be measured using ITU-R BS 1770-3 loudness meter to ensure compliance to the following delivery specification: Refer to Free TV OP59 for correct loudness measurement and management techniques.
Reference level 1kHz @ -20dBFS
Integrated loudness program -24 LKFS
Target level tolerance +/-1 LU
Maximum true peak On the digital scale, audio must not exceed -2dB as measured on a true peak meter
12 frames of silence Australia: TVC must contain 12 frames of complete silence: no voiceover, active dialogue, music, effects or atmos at the beginning and end of TVC. E.g., 30 sec begins at 00:00:00:00, audio must begin 00:00:00:12 and end 00:00:29:13.

New Zealand: Not required

 

Additional Information

  Australia New Zealand
Key number No more than 12 alphanumeric characters. Dashes, slashes, and hyphens are treated as spaces and ignored. No more than 12 alphanumeric characters. Dashes, slashes, and hyphens are treated as spaces and ignored.

Must follow advertiser/duration / unique reference format e.g. ABS 030 0001 and ABC 015 0002. This ensures advertiser and duration are easily identifiable and that no two dubs from a single advertiser will ever have the same last four digits. The ‘R’ suffix (e.g., ABS 030 0001R) must only be used to denote a technical amendment. Any change to the actual contents of the commercial requires a new key number.
Clearance Material must be cleared through Commercials Advice (CAD) before broadcast. A CAD approval number must be obtained. Material must be cleared through Commercial Approval Bureau (CAB) before broadcast. A CAB approval number must be obtained.
Digital delivery Please refer to
Operational Practice OP-29
Please refer to
Commercial Production Standards

 

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